sponsored post

Articles in this category fall under the realm of ‘sponsored post’ or ‘sponsored content’. This means that the company featured has paid Fii to write content that is suited to the audience, which may also feature a specific product, experience, or event. Fii takes sponsored content very seriously, and only chooses to collaborate in this way with brands that she believes are relevant to her readership, and align with her personal values.

All posts in this category will be clearly marked in the title and the visible tags so that there is no confusion over whether or not a post may include paid-for content – a ‘sponsored post’, as outlined by the UK Advertising Standards Agency. Fii believes that sponsored posts should be taken seriously, and aims to provide the best collaborative experience for the brand involved, as well as the best reading experience for her audience. Fii will never promote anything that she does not truly believe will benefit her audience.

How to Style a Trench Coat for Transitional Weather #ad

It’s been a while since I’ve talked about wardrobe essentials. I think the last time was back a year ago, so it’s definitely time for a new installment, plus how I’d style it. This time, I’m talking trench coats, an…

A graduate scheme that’s a bit different: Unlocked* #ad

Graduates, we all know the struggle of finding employment, especially in a climate that doesn’t seem to know if it’s coming or going. We’re facing uncertain times in the world, and it’s so very very daunting when we’re trying to…

Wishlist: Travel Essentials with Skate-hut*

January is almost over! And I don’t know about you, but I have that ‘can it be spring now, please’ feeling. I’m tired of running in negative degrees, and although the frosty mornings with clear skies are undeniably beautiful, I kind…

How to style a Jumpsuit for Autumn/Winter with House of Fraser* #…

I do love a challenge, and 2016 in the style arena has presented some fab styling challenges with ruffles, clashing prints and the return of basics, but a bit souped up. Hot on the trend list for the new season is…

Getting over Driving Anxieties | *ad

Fun fact: I’m actually pretty terrified of driving. Or I was until I actually started learning. There’s something about getting inside a metal box that you’re controlling that has the potential to kill people if you’re not paying attention, or get…

Summer Dress styling tips #ad

It’s officially staying light outside till late, exam period is nigh and I don’t have to wear tights, so naturally I’m thinking about summer and wardrobe choices and potential graduate holidays (and not the potential graduate jobs) with summer projects.…

SEO and why you should learn it* | ad

SEO. The acronym on every domain-owning, internet-savvy person’s lips. It causes much confusion, stress and sometimes heartache in the blogging community, but is a very useful thing to wrap your head around. I’ve talked about how good SEO practices can…

get snap happy* | ad

Summer is a time for a ridiculous number of photographs to be taken. #trufax. Not in a sense of, ‘if you didn’t instagram it, it didn’t happen’, more of a ‘hey I’d like to fill photo albums one day’. That…

Get to Fashion Week* | ad

So, Seoul Fashion Week AW15 starts tomorrow, and it got me thinking about how accessible these bi-annual style fests are to the everyday person – and the aspiring blogger. Sure, tickets are coveted, secretive, and shows are … rather elitist to…


Looking for Something?